My publisher, HarperCollins, introduces its Facebook followers to one author every day through a Facebook Live event. For authors who are inclined to communicate solely through the written word, it’s a great opportunity to engage with readers in a new way.

I’ve done several Facebook Live events in conjunction with HarperCollins over the past few months. Each one taught me more about how to use Facebook as an effective marketing tool.

Source: startupnation.com

Great article about #Facebook live. #SocialMediaMarketing #ContentMarketing